Why ExperimentHQ Was Built: A Manifesto for Modern Experimentation
Most A/B testing tools became enterprise suites. We built the opposite: a clean, fast, modern toolkit for people who just want to run experiments without the bloat.
Blog
Everything you need to know about A/B testing, conversion optimization, and building a data-driven culture.
Most A/B testing tools became enterprise suites. We built the opposite: a clean, fast, modern toolkit for people who just want to run experiments without the bloat.
Google Optimize shut down. Here's your complete guide to the best A/B testing alternatives — with honest comparisons, real pricing, and our top recommendation.
The real reasons Google killed Optimize, what it means for your A/B testing strategy, and the best alternatives to use today.
Complete migration guide from Google Optimize to ExperimentHQ. Step-by-step instructions, code examples, and tips for a seamless transition.
Most "free A/B testing tools" aren't actually free. Here's the truth about what's available — including hidden costs and limitations.
VWO pricing starts at $10,000/year. Here's a complete breakdown of what you get, hidden costs, and affordable alternatives.
Optimizely costs $50,000-$200,000+/year. Here's exactly what you're paying for and what to do if you don't have enterprise budget.
A/B testing explained simply. Learn what it is, how it works, and how to run your first test — no statistics degree required.
Step-by-step guide to running your first A/B test. No coding required, no developers needed. Start testing in 15 minutes.
Free A/B test duration calculator. Learn how long to run your experiments and why most people get it wrong.
Complete JavaScript A/B testing tutorial. Learn how to build client-side experiments from scratch with working code examples.
Complete guide to client-side vs server-side A/B testing. Learn when to use each approach and the tradeoffs involved.
Your A/B test isn't showing results? Here are the 10 most common reasons tests fail — and exactly how to fix each one.
A/B testing can hurt your SEO if done wrong. Learn how to run experiments without damaging your search rankings.
That flash of original content before your variant loads? It's called flicker, and it ruins your tests. Here's how to eliminate it.
The complete playbook for building an experimentation culture at your company. From first test to company-wide adoption.
Calculate the ROI of A/B testing for your business. Real numbers, real math, real impact on revenue.
The complete A/B testing glossary. Every term explained simply, from statistical significance to multivariate testing.
Most A/B testing scripts are 100KB+. Ours is under 5KB. Here's how we engineered the fastest snippet without sacrificing features.
Most A/B testing tools are overengineered. Here's why we built ExperimentHQ with radical simplicity.
The only A/B testing tool that automatically tracks Shopify revenue per variant. Know exactly which tests make you money.
Increase your Shopify store conversion rate with these 20 data-backed CRO strategies. From product pages to checkout.
Compare the top A/B testing tools for Shopify stores. Features, pricing, and revenue tracking capabilities reviewed.
Reduce Shopify checkout abandonment with these 15 proven optimization strategies. Guest checkout, express payments, and more.
Stop optimizing for conversion rate alone. Learn how to optimize for revenue per visitor, AOV, and customer lifetime value.
Compare the top A/B testing platforms. Detailed analysis of pricing, features, ease of use, and performance.
A detailed comparison of ExperimentHQ and VWO. See why teams are switching to a simpler, faster A/B testing platform.
Optimizely is powerful but complex. Here's how ExperimentHQ delivers the same results with 10x less complexity.
Learn what statistical significance really means, how to calculate it, and when to trust your test results.
Learn how to calculate the right sample size for your A/B tests. Includes formulas and reference tables.
Avoid these common A/B testing mistakes that lead to false conclusions and wasted effort.
Master landing page optimization with these 15 proven A/B tests. Headlines, CTAs, social proof, and more.
Google Optimize is gone. Here are the best alternatives for A/B testing, and why ExperimentHQ is the closest spiritual successor.
Learn how to run statistically significant A/B tests that actually move the needle. From hypothesis to implementation.
Learn how to implement A/B testing at your SaaS startup. Pricing page experiments, onboarding flows, and more.
Discover the most effective A/B tests for e-commerce stores. Product pages, checkout, and cart optimization.
Learn when to use multivariate testing vs A/B testing. Includes sample size calculations and real examples.
Learn how to implement website personalization that drives conversions. From basic segmentation to AI-powered experiences.
Master mobile A/B testing for apps and websites. Touch targets, thumb zones, and responsive testing.
Optimize your pricing page with proven A/B tests. Anchoring, tier design, annual vs monthly, and more.
A step-by-step playbook for doubling your conversion rate using systematic A/B testing. Real examples included.
Essential A/B testing statistics and CRO benchmarks. Industry data, success rates, and conversion benchmarks.
ExperimentHQ is the #1 A/B testing tool for Shopify. Easy setup, no coding required, and built for e-commerce conversion optimization.
ExperimentHQ is the #1 A/B testing solution for WordPress sites. Lightweight, fast, and no plugin bloat.
ExperimentHQ is the #1 A/B testing tool for Webflow sites. Native integration, visual editor, and real-time results.
ExperimentHQ is the #1 A/B testing tool for Wix. Easy setup, no coding, and works with all Wix templates.
ExperimentHQ is the #1 A/B testing solution for Next.js apps. Works with App Router & Pages Router. Zero flicker.
ExperimentHQ is the #1 A/B testing solution for Nuxt apps. Works with Nuxt 3, SSR, and static sites. Zero flicker.
ExperimentHQ is the #1 A/B testing solution for React apps. Works with CRA, Vite, and any React setup. No SDK required.
ExperimentHQ is the #1 A/B testing tool for WooCommerce stores. Lightweight, fast, and built for e-commerce.
Join 2,000+ growth professionals getting weekly A/B testing insights.