A/B Testing Migration Guides
Step-by-step guides to switch from any A/B testing tool to ExperimentHQ. Most teams migrate in under a day.
< 1 Day Migration
Most teams finish in hours
Zero Downtime
Run both tools in parallel
Full Documentation
Step-by-step instructions
Choose Your Current Tool
Migrate from Optimizely
Migrate from Optimizely to ExperimentHQ with zero downtime. Export your experiments and recreate them in minutes.
Migration Steps:
- 1.Export experiment configurations
- 2.Install ExperimentHQ snippet
- 3.Recreate experiments in visual editor
- 4.Verify tracking and goals
- 5.Remove Optimizely snippet
Migrate from VWO
Switch from VWO to ExperimentHQ and save on your monthly bill. Most teams migrate in under 4 hours.
Migration Steps:
- 1.Document current experiments
- 2.Add ExperimentHQ snippet
- 3.Rebuild experiments visually
- 4.Configure goals and events
- 5.Disable VWO tracking
Migrate from Google Optimize
Google Optimize is discontinued. ExperimentHQ is the perfect replacement with similar simplicity and better features.
Migration Steps:
- 1.Export experiment data
- 2.Install ExperimentHQ snippet
- 3.Recreate experiments
- 4.Connect analytics goals
- 5.Remove Google Optimize code
Migrate from AB Tasty
Leave AB Tasty's complexity behind. ExperimentHQ offers the same power with a fraction of the learning curve.
Migration Steps:
- 1.Audit current experiments
- 2.Install ExperimentHQ
- 3.Migrate experiment logic
- 4.Set up conversion tracking
- 5.Remove AB Tasty scripts
Migrate from Adobe Target
Escape Adobe Target's enterprise complexity. ExperimentHQ delivers results without the overhead.
Migration Steps:
- 1.Document targeting rules
- 2.Export audience segments
- 3.Install ExperimentHQ
- 4.Recreate key experiments
- 5.Phase out Adobe Target
Migrate from Convert
Switch from Convert to ExperimentHQ for simpler pricing and faster setup.
Migration Steps:
- 1.List active experiments
- 2.Add ExperimentHQ snippet
- 3.Rebuild in visual editor
- 4.Verify goal tracking
- 5.Remove Convert code
General Migration Process
Regardless of which tool you're migrating from, the process follows these five steps:
Audit Your Current Setup
Document all running experiments, their hypotheses, variants, and goals. Export any historical data you want to keep.
Install ExperimentHQ
Add the ExperimentHQ snippet to your site. It takes 2 minutes and works alongside your existing tool during migration.
Recreate Experiments
Use the visual editor to rebuild your experiments. Most experiments take 5-10 minutes to recreate.
Verify Tracking
Confirm that goals, events, and conversions are tracking correctly. Run a small test to validate.
Remove Old Tool
Once ExperimentHQ is running smoothly, remove your old A/B testing tool's snippet.
Migration FAQ
Will I lose my historical experiment data?
ExperimentHQ can't import historical data from other tools, but you can export reports from your current tool before migrating. We recommend keeping records of your key learnings.
Can I run both tools simultaneously?
Yes! During migration, you can run ExperimentHQ alongside your existing tool. Just make sure not to run the same experiment on both platforms, as this would split your traffic.
What if I need help migrating?
We're here to help! Reach out to our support team and we'll guide you through the migration process. For larger teams, we can schedule a migration call.
How do I recreate complex targeting rules?
ExperimentHQ supports URL rules, query parameters, device targeting, and custom JavaScript conditions. Most targeting rules can be recreated in our visual interface.
Ready to Migrate?
Start your free ExperimentHQ account and begin testing in minutes. No credit card required.