Side-by-Side Analysis
A/B Testing Tool Comparisons
Honest, detailed comparisons to help you choose the right A/B testing tool. We tell you when ExperimentHQ isn't the right fit.
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ExperimentHQ vs Optimizely
Enterprise power without enterprise complexity
Verdict: ExperimentHQ for speed & simplicity, Optimizely for feature flags
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ExperimentHQ vs VWO
Full CRO suite vs focused A/B testing
Verdict: ExperimentHQ for A/B testing, VWO if you need heatmaps
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ExperimentHQ vs PostHog
Dev-first analytics vs marketer-friendly testing
Verdict: ExperimentHQ for visual testing, PostHog for product analytics
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ExperimentHQ vs GTM
Why GTM is not an A/B testing tool
Verdict: ExperimentHQ for proper A/B testing, GTM for tag management
Our Comparison Philosophy
Honest verdicts
We tell you when competitors are the better choice.
Use-case based
Recommendations based on your specific needs.
Real pricing
Actual costs, not marketing numbers.
Performance benchmarks
Script sizes, setup times, and flicker data.